Create Your Core Four: The Strategic Framework for Achieving Any Goal
Tony@Fit-Filliate.com Tony@Fit-Filliate.com

Create Your Core Four: The Strategic Framework for Achieving Any Goal

Multitasking is not a gift. It's not a talent. It is purely the act of being distracted. Rather than being focused in your effort and attention, you're doing a little bit of a lot of things, and that's never going to work as well as intentional action.

What got you here won't get you there, and that will be true throughout life. Looking to the past for answers won't solve your future goals—we must look forward. To do this effectively, we have to leave behind the belief that you're going to do it alone, and that you're going to do it by multitasking. Instead, we must drill down on key tasks and apply all your focus to them.

The Core Four framework helps you identify the four major moves that will make your goal possible, allocate 60% of your time to these efforts, and designate all else as distraction, delegation, or lower priority. Once you've defined your four, they must be protected—and by protected, I mean the time needed to advance them.

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The Innovation Crisis in Business: Breaking Free from the "Should" Trap
Tony@Fit-Filliate.com Tony@Fit-Filliate.com

The Innovation Crisis in Business: Breaking Free from the "Should" Trap

When disruptive businesses first emerge, each is a unique expression of its founder's vision. There are no playbooks, no "best practices," and certainly no industry standards to follow. This freedom leads to unprecedented innovation in product development, customer experience, and business models.

The irony? As businesses grow more successful, the pressure to conform to "proven" models increases. We shift from asking "what could we do?" to "what should we do?" – and innovation suffers as a result.

Shifting from "should" to "could" opens up new possibilities: unique product adaptations, creative customer engagement, innovative pricing models, novel market positioning strategies, distinctive business designs, and thriving creativity. The future of business doesn't lie in perfecting what already exists but in imagining what could be.

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What Do You Do When You Don't Know What to Do?
Tony@Fit-Filliate.com Tony@Fit-Filliate.com

What Do You Do When You Don't Know What to Do?

n periods of high effort, our physiology changes. Field of view narrows, frame rate quickens, we enter fight or flight. This state shuts down valuable states like curiosity and creativity. For obvious reasons—curiosity isn't exactly certain and not good at immediate survival.

However, the antidote to this state is the horizon. When you move your focus from what's right in front of you to a distant horizon, the same physiology shifts, and so does your mental state.

The point of this clarity break is to step outside your routines. Wherever you go and for how long is irrelevant. But while you're there, you're going to focus only on the horizon—the future. You're going to zoom out, not zoom in. Use this space and moment to set new goals and vision, not worrying about how you'll achieve them at this point.

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